In June 2025, two of the biggest names in the residential solar industry—Sunnova and Solar Mosaic—filed for bankruptcy within days of each other. Sunnova was one of the largest national solar providers in the country, and Mosaic was a leading platform for solar financing. Their collapse sent waves through the industry and rattled the confidence of many homeowners considering solar.
Sunnova’s downfall occurred after it amassed billions in debt, lost a promised $2.9 billion federal loan guarantee, and was severely impacted by rising interest rates and reduced solar incentives in key states, such as California. Just before filing for Chapter 11 bankruptcy, the company laid off over half its workforce. Mosaic followed soon after, citing “capital markets uncertainty” and a steep 31% drop in residential solar installations as the key reasons for halting operations and filing for bankruptcy protection.
To many homeowners, especially in Florida, the message was confusing: If the big players are falling, is solar itself in trouble? Should I hold off on going solar?
The answer is no—and here’s why. What we’re witnessing is not the collapse of the solar energy industry. It’s the unraveling of fragile business models that grew too fast, borrowed too much, and depended too heavily on unstable policy incentives and government funding. The real story is more balanced—and in many ways, encouraging.
Low installation quality: for most of the recent solar bankruptcies, the poor quality and low review ratings seem to be a common thread. Pink Solar, Meraki, Titan, ADT Solar, and Sunnova have either struggled with customer satisfaction throughout or at least towards the end of their installation lifecycle. For example, Sunnova’s Solar Reviews rating (the type of rating that is protected from manipulation) is 2 of 5 stars.
Issues with customer satisfaction are not priced in in a typical business model, but place a tremendous burden on the personnel and overhead – from having to provide extensive customer service to sending teams out multiple times for the same issue.
This is why the quality of installation is so important, because it doesn’t just supports you as a client, but the company who will not be burdened with unpaid work down the road.
Obtained in June 2025
When it comes to solar project lending, Mosaic followed a model that benefitted sales organizations over homeowners, and had a contractor fee that was hidden from the homeowners to make an appearance of lower interest rates. By doing so, Mosaic was able to keep the payments low, but the principal borrowed amount was significantly higher than the market price, causing loan buyout issues whenever time came to move and pay the loan off.
Mosaic has a 2-star review rating on Energy Sage, a prominent solar aggregator platform.
At PPM Solar, we have never used banks with fees that are baked-in. Our cash price is the financed price. Over time, it has become very clear that the predatory lending and aggressive third-party sales process was unsustainable and is bound to collapse. This is what we are observing now.
If you’re a Florida homeowner, this moment offers clarity. It’s time to understand why working with a trusted local company is one of the safest, smartest decisions you can make today.
Let’s unpack what’s really happening—and what it means for your home, your wallet, and your energy future.
Four powerful forces are still driving homeowners to go solar
Escalating retail electricity rates
Nationally, residential electricity prices reached a record 17.1 cents per kilowatt-hour in June 2025, driven by a combination of mounting infrastructure costs and surging energy demand. One major driver is the rapid expansion of AI-powered data centers, which are expected to account for more than 20% of new electricity demand through 2030. Some estimates suggest they could consume up to 17% of total U.S. power by the end of the decade. Utilities, tasked with meeting this demand, are investing record amounts in new generation and grid infrastructure—capital expenditures that exceeded $179 billion in 2024 and are projected to surpass $194 billion in 2025.
These costs are inevitably passed on to customers. In this environment, solar becomes more than just a clean energy choice—it becomes a financial hedge, offering homeowners fixed and predictable energy costs as utility rates continue to rise unpredictably year after year.
The surge in electric-vehicle charging
Florida now has approximately 255,000 registered electric vehicles (EVs), second only to California, following a 2,097% increase since 2016.
Charging an EV at home can add 2,000–4,000 kWh to a household’s annual consumption, often pushing families into higher-priced usage tiers. Solar paired with smart EV charging allows homeowners to cover much of that load with free sunshine instead of ever-rising utility costs.
An aging, over-stressed U.S. grid
Today, approximately 70% of the nation’s transmission lines are more than 25 years old and are rapidly approaching the end of their intended 50–to 80-year lifespans. Upgrading this infrastructure is extremely expensive, with grid modernization projected to cost hundreds of billions of dollars over the coming decades.
Additionally, utilities are expanding large-scale solar farms, wind projects, and battery storage—investments that, although necessary, are incredibly capital-intensive. All of this is being funded largely through debt, and that debt ultimately gets passed down to ratepayers in the form of steadily increasing electricity bills.
Residential solar offers homeowners a way to break free from this cycle. By generating electricity right where it’s used—on the roof—it reduces the need to transmit power over long distances. It also reduces peak demand on hot summer days, when utilities are most strained and energy prices spike. When paired with battery storage, solar provides energy independence, especially during outages or grid disruptions.
In this context, going solar is a strategic decision that shields homeowners from the financial burdens of utility capital spending and positions them as contributors to a more resilient, efficient, and locally powered energy future.
Growing energy-security concerns
In Florida’s storm-prone climate, battery storage is becoming a must-have for solar homeowners. As hurricanes, heatwaves, and grid outages become more frequent, more families are opting for solar-plus-storage systems for both resilience and independence. Nearly 40% of new residential solar systems now include a battery—an all-time high. Storage enables your solar system to continue powering your home during outages, providing backup for essential services such as refrigeration, lighting, and communications when the grid goes down.
But batteries aren’t just for emergencies—they also make your solar system more valuable every day. As utilities shift to time-of-use or tiered rate structures, storage lets you use cheap, self-generated power when rates are highest, typically in the evening. For EV owners, this means charging overnight from stored solar energy instead of expensive grid electricity. In short, batteries turn solar into a round-the-clock power solution, helping Florida homeowners save more, stay safe, and take control of their energy.
Why local solar companies are the safest choice for Florida homeowners
The recent collapse of large solar providers has exposed a hard truth: big-name branding doesn’t always protect homeowners. When national companies go off market, thousands of customers are left stranded, with no service, no warranty support, and no one to answer the phone. Many have shared stories of waiting months to resolve basic service issues, being ghosted by customer support, and watching their 25-year “warranty” turn to dust when the company folds or stops responding.
The promises sound great on paper—multi-decade warranties, nationwide coverage, sophisticated apps—but in reality, these are often just marketing tools designed to create a false sense of security. What they rarely mention is that much of the work is subcontracted out to third parties with no long-term responsibility, and your system might never be touched again by the company that sold it to you.
For Florida homeowners, choosing a trusted local installer is the best and safest option. Local solar companies are typically rooted in your community, often operating out of the same town or a neighboring one. These aren’t faceless corporations with out-of-state headquarters and call centers that leave you on hold for hours. Local teams are made up of people you can actually meet. They don’t vanish after the sale or pass you off to a subcontractor; they oversee your project from start to finish and stand behind their work.
Most small, established firms offer end-to-end services—everything from permitting, financing, and installation to future repairs, system expansions, and even removal and reinstallation if you need to reroof.
Local firms also take a more grounded financial approach. While national companies chase market share and investor growth with high leverage and low cash reserves, small solar businesses often operate conservatively, maintaining 6–9 months of liquidity and staying agile. That flexibility means they can respond to changes in interest rates, utility rules, or product availability without putting your project at risk.
They may not offer “25-year labor warranties” with glossy brochures, but what they do offer is real support, real accountability, and a team that’s still in business when you need them. In a market full of empty promises and corporate instability, local solar companies are proving to be the most stable and dependable partners homeowners can choose.
The best time to go solar is now, with the right partner
Despite recent headlines about major solar companies going off market, the truth is that the conditions for going solar in Florida remain not only strong but increasingly urgent.
The last two quarters of 2025 represent one of the most strategic windows for homeowners to act. The 30% federal Investment Tax Credit (ITC), which has significantly reduced the cost of solar energy, could face changes or cuts starting in 2026. Delaying may mean losing access to thousands of dollars in savings.
At the same time, utility costs are soaring. Florida Power & Light (FPL), which already raised rates by 64% between 2020 and 2023, is now proposing the largest electric rate increase in U.S. history: an $8.96 billion base-rate hike that would drive the average bill up by another 22% by 2027. Nearly 12 million Floridians could be affected, and further increases are already planned for 2028 and 2029. These aren’t distant projections—they’re formal proposals already in motion.
In this climate, solar remains one of the most effective ways to take control of your energy costs. Cutting a $157 electric bill by 40–60% means an extra $600–$900 in your pocket every year, often more for families charging EVs at home.
With a grid that’s aging and demand surging from electric vehicles (EVs), artificial intelligence (AI) data centers, and population growth, the risk of outages and volatility is real. A solar and storage system provides you with clean energy, bill protection, and backup power when you need it most.
The key is working with the right partner. Local solar companies offer the transparency, accountability, and long-term presence that national firms simply can’t match. They’ll move faster on permits, guide you through every incentive, and remain in your corner, years after your system is installed. When the headlines feel uncertain, what matters most is who you trust on your roof.
Now is the moment to act—not just because of where the market is going, but because of where utility prices already are.